Spieckerman Speaks Retail Podcast
When More is More: Harnessing Retail’s Data Deluge
Inventory planning and pricing strategy have become moving targets for retailers, particularly as inflation lingers on a global scale. Retailers have access to more data from more sources than ever before yet making sense of it and making good decisions from it has never been more challenging. Carol’s guest Hélène Clary serves as the VP of business development for ClicData, an end-to-end data platform that enables thousands of businesses to track performance and accelerate growth through powerful analytics. In this episode, Carol and Hélène discuss the new standards for data collection and action and Hélène shares use cases that showcase best practices.
Retail Heat Map: Retailer-as-Service, Frenemy Forays, Multi-Format Mojo (and more)
Several of Carol’s hottest retail trajectories are on fire right now. In this episode, she gives the 411 on fierce growth categories, emerging business models, dizzying diversification, and who’s leading the charge. She outlines new opportunities for B2B marketers and positioning strategies that pivot off where retailers and brands are going next.
