Spieckerman Speaks Retail Podcast
Full Path Analysis: Decoding Shopper Behavior Beyond Footfall
Joe Shasteen, global manager of advanced analytics at RetailNext, to discuss the latest trends in retail analytics and in-store technology. Joe expands on the concept of full path analysis, which provides detailed insights into customer behavior throughout the store.
Turning up the Volume: Criteo and Brandcrush on Amplifying Retail Media’s Next Act
Big money. Massive margins. Exponential reach. Retail media opportunities are set to hit new heights. Brandcrush CEO, Teresa Aprile and Criteo’s general manager of global enterprise, Sherry Smith, share exciting updates on retail media’s next revolution as the companies join forces.