Carol Spieckerman’s Retail Insights
Shiny. Happy. Walmart. : )
Just in time for shareholders' week, and at approximately the one year anniversary mark of when Walmart's logo and tagline changes started hitting the news, cranes plopped a new sign in front of HQ here in Bentonville.
Walmart.com: delivering impact "when she's making choices"
“On target and on brand” . . . the Holy Grail of retail these days and the title of this week's presentation from Walmart’s Senior Marketing Director, PK Van Deloo, and his co-presenter, Sherry Smith, Triad Digital Media’s VP and General Manager. The pair spoke as part of the Bentonville Chamber’s speaking series for Walmart vendors.
Euroblog #2: Excess
While in Paris, we HAD to catch Roberto Cavalli's new flagship digs on Rue Saint Honore at Cambon. After all, he dared to open it at a time when others are retreating, surrendering and generally hunkering down . . . and indeed the final version is purported to be less lavish than originally intended . . . Ooh la la!