Carol Spieckerman Weighs In on Limited Too’s Next Act in Fox 5 Interview

Even though mall-rat nostalgia is in full gear as Limited Too teases a new future on social media, parent Bluestar Alliance can move in many directions. Licensing, digital marketplaces, or a big fish exclusive (see Justice at Walmart) are all possibilities and owned stores may not even be in the mix. Limited is (re) entering a dynamic space as bankruptcies (Rue), hookups (Shein+Forever 21), and private brand upgrades (Walmart No Boundaries) heat up. Carol Spieckerman speaks with Fox 5 New York on the possibilities.