New York Retail Flagship Showdown. And the Winner Is…
Me in my perch high atop Times Square (yeah, I'm really THERE).
Last week’s New York retail safari was a total blast. We kicked the day off with my presentation “The Store is the Core in 2024” to get the low-down on why stores are once again at the center of the action.
From there, my clients and I hit the ground running to check out a curated, category-defying hot list of flagships and new formats. To my surprise, Banana Republic’s just-opened showcase on Broadway won the day - its restrained and dignified vibe (with just the right splash of “wow”), surpassing all manner of digital showboats.
How refreshing!
