Carol Spieckerman Believes Walmart is Golden at 50

In a special report, WWD's Sharon Edelson speaks with Carol Spieckerman about Walmart's mobile, digital and social platforms. An impressive game of catch-up has quickly evolved into bleeding edge strategy.

Read Big, Bigger, Walmart 

Article by: Sharon Edelson, WWD, 03/28/12

Copyright © 2012 Fairchild Fashion Media. All Rights Reserved.

Other articles on Walmart that you might enjoy...

The Big Bridge How Walmart is taking advantage of the spaces in between early adoption and the next big thing.

Earth-Shattering Events that Escaped (Almost) Everyone How @walmartlabs social shopping experiments will transform retail as we know it.

Carol's recent three-part series on Walmart

Part I:  Productivity and Plentitude

Part II: All Hail Scale!

Part III: Brands In Command