FRESH PRESS: From McNuggets to Vuitton, K-pop’s BTS notch up marketing deals Carol SpieckermanRetailretail trendsSpieckerman Retail May 22 Written By Carol Spieckerman Read the full article in ReutersSelect snippets from Carol Spieckerman: K-popBTSbrand marketinglicensingMcDonald'sLouis Vuittonreuters Carol Spieckerman
FRESH PRESS: From McNuggets to Vuitton, K-pop’s BTS notch up marketing deals Carol SpieckermanRetailretail trendsSpieckerman Retail May 22 Written By Carol Spieckerman Read the full article in ReutersSelect snippets from Carol Spieckerman: K-popBTSbrand marketinglicensingMcDonald'sLouis Vuittonreuters Carol Spieckerman