Pricing Transparency: What Does It Mean in an Omni-Channel Retail World?

In this presentation from eTail West 2013, our own Carol Spieckerman joined Wes Woolbright, National Pricing Director at Safeway, and moderator Jamie Tenser from Retail Wire on how mobile devices and the advent of omni-channel is affecting price perception in brick and mortar retail.

You can also view the presentation and download the video transcript at WB Research's Future Stores.